Peter Williams
Regional Sales Director Europe, Middle East and Africa

Peter is a very experienced Marketing and Business Development professional with over 30 years in the communications and advertising industries. Currently, Peter serves as SOLEO’s Regional Sales Director for the European and Middle East regions. Peter’s prior experience includes senior positions at LSSi Corp. as Vice President of International Sales, EMEA and at Call Genie as Vice President of Business Development, EMEA. Peter has worked to understand the needs of a culturally and geographically diverse market.

Peter’s background includes working for British Telecom (BT) with operational and business responsibilities for BT’s Directory Query call centers. This experience gives Peter a unique perspective to understand the challenges his customers face and what they require to be successful. Peter utilizes this experience to define and implement best-in-class solutions for his customers.

Peter was educated at the University of Leeds, England and holds a Business MBA (Distinction).